Host a Team Kickoff
Overview
Once you’ve pressure tested your templates with customers and a select group of reps, you’re ready to roll out wide.
Step 1: Bring on the hype!
- Feedback is more meaningful to sellers when it comes from their peers. Have your workshop team share how Align helped them sell faster and easier.
- Include stories from sellers, deal inspection and any buyer feedback
- If reps say “I’m not sure my buyer will use it," assure them that serious buyers want to know what’s next
- Need help? Clari Customer Success is always happy to make a guest appearance.
Step 2: Set expectations
- Be clear what types of deals will need a MAP and that moving forward MAPs will drive deal inspection. Then, inspect what you expect! Managers should leverage MAPs for deal inspection during 1 on 1s.
- Be clear that MAPs should always be customized per deal, especially the Value Prop.
- Remind them of the work they don’t have to do anymore because Align takes care of it.
Step 3: Seller activation
- Have Clari enable everyone’s accounts.
- Show reps how to create a MAP from a template using an old opportunity.
- Role play when and how to intro a MAP and how to increase buyer engagement.
- Work with Clari to set up a cadence for tips and tricks emails.
Pro Tip:
Adding MAPs to your regular workflows does not require a big change: Just keep your initial effort simple and based on what your reps are already doing.
Resources