Drift Activity Signals in Clari

Drift enables live or automated chat capabilities on your website or other platforms that your company owns. This enables prospects and customers to easily engage with your company wherever they are. This intelligence can offer sales and CS teams info on what their prospects or customers are interested in, and introduce them to new contacts within organizations they might not have engaged with previously. If you’d like to learn more about Drift, check out their website.

We also have a blog post and a video if you’d like to learn more about just how excited we are to partner with Drift!

Bringing Drift activity signals into Clari gives you visibility into the known and unknown contacts who visit your website, and engage in chat to do research or get answers that they aren’t able to find on their own. These conversations may pertain to open opportunities and give reps insight into what matters to close the deal.
 

To bring Drift activity signals into Clari, we leverage Drift’s existing integration with Salesforce. You’ll find more information on Drift’s integration with Salesforce here .

Drift Integration Setup

Once Drift is installed in your Salesforce environment, reach out to your Clari CSM with a screenshot of one of your Drift tasks from Salesforce to enable the integration.